Why get a marketing partner

What is a marketing partner?

A marketing partner, is the same as having your own marketing manager without the hassle of managing staff and at a fraction of the cost.

A marketing partner is an external partner to your business who provides all the marketing expertise you need - to build a smart marketing strategy; a clear and accountable plan to make it happen; and can also provide the assistance to get it done.

Marketing partners are not to be mistaken with advertising agencies or digital/online agencies. Both are great at helping create creative content or run and execute online campaigns - both of which are tactics once you have a clear strategy and plan.

Marketing partners will get to know your business so they can create a plan that suits you. They then may use an advertising agency, website agency or online agency to help get specific parts of that plan done.

A marketing partner is not for everyone.

Many companies like to manage their marketing themselves. They will hire a Marketing Executive for around $70-90k + 10% super who will have 3-5 years experience and can run tactical campaigns (but commonly without the insights).

Or those with bigger budgets will hire a Marketing Manager for around $110-130k + 10% super with 5-8 years experience to help build the insights and form a strategy before they run tactical campaigns.

The benefit of using a marketing partner is that you get all of this, with over 15 years experience for a fraction of the price.

This means you are not just jumping into the wrong tactics and wasting a heap of time and money without any of the results - you are building a smart and accountable marketing plan based on a sustainable strategy to help get your business to the next level.

If you then want to bring that in-house, no problems. You are then in a much stronger position to hire the right marketer for you, to help implement a proven strategy.

How we can help.

  • Marketing chat

    If you aren’t even sure if you need any marketing help, we are happy to have a coffee chat (or video chat if easier) and help point you in the right direction. We’ll even make sure to give you some ideas on what to think about next.

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  • Marketing health check

    If you just want a check to see if what you are doing is right, get our marketing health-check. We’ll give you honest feedback on what’s working and what you need to look at

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  • Marketing strategy, plan and help

    If you already have a full day, but know you need to better market your business - that’s what we do best. We’ll quickly understand how your business creates value, then build your marketing strategy to help you create more. What’s even better, is we can then make sure it is done for you at a fraction of the cost of having to hire and manage your own marketing manager.

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Want to know more? Read our story.